COMM4020-A Mgmt Technol/Content Creatn Pr (Spring 2021)

Course Details

Session, Dates: 3 (01/11/2021 - 03/05/2021)
Days: M
Time: 06:00 - 10:00 pm
Location: Moon Campus
Room: Wheatley Center 113
Seats Available: 7 Seats
Credits: 3

Course Description

This course focuses on demonstrating proficiency in basis public relations writing techniques. Additionally, focuses on the application of public relations writing techniques, creative development, construction and placement in appropriate traditional and non-traditional media outlets, audience centered messages designed to solve public relations problems. Students will be required to work with a non-profit organization for the duration of the semester as a member of a public relations team. Thus, students will refine writing skills and message placement strategies while enhancing leadership, conflict resolution, and team skills.

Prerequisites: 60 credits and COMM2000

About the Instructor(s)

Ann D. Jabro, Ph.D.
University Professor of Communication
Communication and Organizational Leadership
412-397-6443 phone
412-397-6469 fax
Wheatley Center 330