Undergraduate Degrees, Majors and Concentrations
MARK2000 - Principles Of Marketing
Summer 2021
This course is an introductory study of the marketing discipline. The marketing environment, both domestic and international, are examined along with the variables that act upon them. The primary focus is on the marketing mix, promotional mix, and the characteristics and relevant strategies that are relevant to each stage of the product life cycle. Current issues and concepts such as international marketing, market-place diversity, added-value, customer service, and the role of total quality management are an integral part of course content and interactive learning activities.
3 Credits
3 Credits
Important: Registration Information
Course Registration will occur in the Banner system. For information on how to register and planning tools to ensure that you're Ready to Register please visit: ![]() ![]() ![]() |
M Monday
T Tuesday
W Wednesday
R Thursday
F Friday
S Saturday
U Sunday
Schedule Book for All Active and Available Future Terms, Course starting with MARK2000
Page 1 of 1
Credits:
3
Days: ONLINE
Location: Internet/ Online
Room:
Days: ONLINE
Location: Internet/ Online
Room:
Time:
-
Instructor: Smith
Session: 2 (05/13/2025 - 07/02/2025)
Term: Summer 2025
Instructor: Smith
Session: 2 (05/13/2025 - 07/02/2025)
Term: Summer 2025
Course is taught Fully Online.
Credits:
3
Days: W
Location: Moon
Room: Hale Center 203
Days: W
Location: Moon
Room: Hale Center 203
Time:
06:00-08:50 pm
Instructor: Moreno
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Instructor: Moreno
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Credits:
3
Days: ONLINE
Location: Internet/ Online
Room:
Days: ONLINE
Location: Internet/ Online
Room:
Time:
-
Instructor: Smith
Session: 2 (08/23/2025 - 10/17/2025)
Term: Fall 2025
Instructor: Smith
Session: 2 (08/23/2025 - 10/17/2025)
Term: Fall 2025
Course is taught Fully Online.
Credits:
3
Days: M W F
Location: Moon
Room: Business School 119
Days: M W F
Location: Moon
Room: Business School 119
Time:
10:00-10:50 am
Instructor: Jones
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Instructor: Jones
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Credits:
3
Days: M W F
Location: Moon
Room: Business School 119
Days: M W F
Location: Moon
Room: Business School 119
Time:
11:00-11:50 am
Instructor: Jones
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Instructor: Jones
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Credits:
3
Days: W
Location: Moon
Room: Hale Center 307
Days: W
Location: Moon
Room: Hale Center 307
Time:
02:00-04:50 pm
Instructor: Gibson
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025
Instructor: Gibson
Session: 1 (08/25/2025 - 12/12/2025)
Term: Fall 2025