Undergraduate Degrees, Majors and Concentrations

MARK4050 - International Marketing

Fall 2020

International Marketing introduces the student to the complex environment of international marketing. The course stresses the vital importance of the culture and political factors unique to each country as major determinants of marketing success or failure. The basic format of the course covers the world marketing environment, marketing research and intelligence on an international scale, and the management of the international marketing activities including planning, organizing, and controlling international markets.
Prerequisite: MARK2000 (MARK3100)
3 Credits

Click "Details" for a course description, instructor information, and a link to the instructor's website, where you can find a syllabus, first class information, and more...Registration Help

 M  Monday
 T  Tuesday
 W  Wednesday
 R  Thursday
 F  Friday
 S  Saturday
 U  Sunday

Schedule Book for All Active and Available Future Terms, Course starting with MARK4050
Page 1 of 1
Credits: 3
Days: W
Location: Moon
Room: Business School 106
Time: 03:00-03:50 pm
Instructor: Shock
Session: 5 (03/08 - 04/30/21)
Term: Spring 2021
Virtual Rotation: (details)
Prerequisite: MARK2000 (MARK3100)