Course Catalog

COMM3050 - Adver/Communicatns Strategies

Fall 2023

This course is designed to give students skills which will enable them to more effectively participate in the process of developing and managing advertising and integrated marketing communications programs. The course will include instructor lectures, guest lectures, exercises, class discussion, a group project that includes practical interaction with business partners in the Pittsburgh region, program evaluation and execution, student presentations, and applicable course reading.
3 Credits

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 M  Monday
 T  Tuesday
 W  Wednesday
 R  Thursday
 F  Friday
 S  Saturday
 U  Sunday

Schedule Book for All Active and Available Future Terms, Course starting with COMM3050
Page 1 of 1
Credits: 3
Days: T R
Location: Moon
Room: Wheatley Center 112
Time: 12:30-01:45 pm
Instructor: Wertley
Session: 1 (01/16/2024 - 05/03/2024)
Term: Spring 2024