Course Catalog
MBAD6530 - Chanl Mgmt/Logistics Interface
Spring 2020
This course takes a foundational approach and examines channel management from a marketing perspective. The idea of primary and specialized channel members is discussed and used to illustrate channel flows. These channel flows include product, financial, and services. The multifaceted view of logistics management and the specific roles of specialized channel members are then incorporated into an integrated view of the symbiotic nature of marketing and logistics.
3 Credits
3 Credits
Course Registration will occur in the Banner system. For information on how to register and planning tools to ensure that you're Ready to Register please visit: Introducing Banner Self-Service Preparing to register Login to Banner Self-Service |
M Monday
T Tuesday
W Wednesday
R Thursday
F Friday
S Saturday
U Sunday
Schedule Book for All Active and Available Future Terms, Course starting with MBAD6530
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Credits:
3
Days: ONLINE
Location: Internet/ Online
Room:
Days: ONLINE
Location: Internet/ Online
Room:
Time:
-
Instructor: Smith
Session: 2 (01/13/2024 - 03/08/2024)
Term: Spring 2024
Instructor: Smith
Session: 2 (01/13/2024 - 03/08/2024)
Term: Spring 2024
Course is taught Fully Online.