HSAM1800-L1 Marketing For Hlth Serv Org (Fall 2014)

Course Details

Enrollment for this section is reserved for students in the School of Adult and Continuing Education (ACE).

All courses offered through the School of Adult and Continuing Education utilize an online component. The amount of online usage varies with the type of class. If you have any questions regarding this or anything else related to ACE, please direct your inquiry to ace@rmu.edu.


Session, Dates: 4 (10/18/2014 - 12/13/2014)
Days: ONLINE
Time: -
Location: Internet/Online
Room:
Seats Available: 3 Seats
Credits: 3

Course Description

This course will emphasize how health care organizations develop their markets. The course will cover how consumers make health services purchasing decisions, market identification and mechanisms that positively influence employers, consumers, physicians, and others in the system. The course will provide knowledge about how the organization demonstrates value to those in need of health care.

Course Materials

About the Instructor(s)

Holly M. Hampe, D.Sc.
Director, Health Services Administration Program
Health Services Administration Program

Associate Professor of Health Services Administration
Health Services Administration Program

hampe@rmu.edu
412-397-5483 phone
Scaife Hall 137
Profile