COMM3075-A Media Effects    (Spring 2014)

Course Details
Course Description
About The Instructor
Course Details

Session, Dates: 1 (01/13/2014 - 05/03/2014)

Days: T R

Time: 02:00 - 03:15 pm

Location: Moon Campus

Room: Hale Center 105

Seats Available: 15 Seats

Credits: 3

Course Description

This course aims to provide you with an understanding of how mass media influence individuals' knowledge, beliefs, and behaviors. This course will investigate the vast body of empirical work on the effects of both media content and media technology upon audiences, with particular emphasis on the theoretical mechanisms governing these effects. You will be assigned a group project and apply the concepts and theories taught in lectures. Each group will come up with one or two hypotheses related to the social-psychological effects of media on their audiences. You will execute an actual study, analyze data, and interpret your results.

Prerequisite: 60 credits

About The Instructor

Jeeyun Oh, Ph.D.

Assistant Professor of Communication
412-397-6439 phone
412-397-6469 fax
Wheatley Center 318