SPMG3360-A International Sport Management (Fall 2020)

Course Details

Section will be taught totally online with no scheduled class meetings. Students must arrange for daily access to a computer and the Internet prior to the start of classes. Robert Morris labs are to be used only as a backup in special situations and may not be relied upon for extended periods of time. In addition to the Internet link, online classes have a large emphasis on email. All messages from the instructor and other information regarding online classes, including user ids, passwords, and login instructions will be sent to your Robert Morris University email account. Visit http://rmu.blackboard.com/ for more information.
Session, Dates: 4 (10/24/2020 - 12/18/2020)
Days: ONLINE
Time: -
Location: Internet/Online
Room:
Seats Available: Course Full, Choose another
Credits: 3

Course Description

International Sport Management introduces students to core segments of a global sport industry and highlights opportunities and challenges of globalization in sport. Emphasis is placed on the efforts of North American sport properties to grow their business overseas along with aspects of governance and culture of the Olympic Movement and other major international sport organizations/events. This course covers international sport business strategies including sport marketing, sponsorship, media, event, and tourism management.

Prerequisites: SOCI1010 and 30 credits

Course Materials

About the Instructor(s)

Artemisia Apostolopoulou, Ph.D.
Department Head, Marketing
Marketing

University Professor of Sport Management and Marketing
Marketing

apostolopoulou@rmu.edu
412-397-6374 phone
412-397-2217 fax
Massey Hall 230
Profile