Undergraduate Degrees, Majors and Concentrations
MGMT3220 - Special Topics In Innovation
Renowned scholar Peter Drucker (1985) refers to innovation as the tool used by entrepreneurs to recombine resources in novel ways in order to formulate new expressions of products, services, and other forms of value creation to users. The course presents cross-disciplinary perspectives and methods in the innovation process by which to develop new a innovation for eventual prototyping and testing, and diffusion. The course emphasizes product/service, process, experience, and business model innovation, and invites the exploration of other forms of innovation as well. It aims to introduce students to new techniques and approaches by which to design new innovations that better meet customers needs and imagines solutuions for complex issues, as well as, approaches for managing the innovation process within an organization.
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