Course Catalog

SPMG3430 - Business Of Wwe

Summer 2024

This course examines the cutting - edge business and artistic presentation practices of the global leader in live entertainment , World Wrestling Entertainment ( NYSE : WWE ) . It includes a review of the history of the professional wrestling business , its talent development , theatrical influences / production practices , event / facility management operations as well as WWE's innovative branding , marketing and mass media strategies . Students will apply the fundamentals of marketing , management and communication to provide a critical analysis of WWE's business practices . Students will also engage in critical discussion of current storylines , trends and issues within the WWE.
Prerequisites : 45 credits and SPMG 1010 Intro to Sport Management or MGMT 2000 Management Theory and Practice or MARK 2000 Principles of Marketing or by Permission of the Department Head 3 Credits
3 Credits

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SPMG3430-A Business Of Wwe

Undergraduate

3 Seats

Credits: 3
Days: W
Location: Moon
Room: Hale Center 204

Time: 02:00-04:50 pm
Instructor: Buzzelli, Locke
Session: 1 (01/21/2025 - 05/09/2025)
Term: Spring 2025

Details

Prerequisites : 45 credits and SPMG 1010 Intro to Sport Management or MGMT 2000 Management Theory and Practice or MARK 2000 Principles of Marketing or by Permission of the Department Head 3 Credits