Undergraduate Degrees, Majors and Concentrations

SPMG3430 - Business Of Wwe

Summer 2021

This course examines the cutting - edge business and artistic presentation practices of the global leader in live entertainment , World Wrestling Entertainment ( NYSE : WWE ) . It includes a review of the history of the professional wrestling business , its talent development , theatrical influences / production practices , event / facility management operations as well as WWE's innovative branding , marketing and mass media strategies . Students will apply the fundamentals of marketing , management and communication to provide a critical analysis of WWE's business practices . Students will also engage in critical discussion of current storylines , trends and issues within the WWE.
Prerequisites : 45 credits and SPMG 1010 Intro to Sport Management or MGMT 2000 Management Theory and Practice or MARK 2000 Principles of Marketing or by Permission of the Department Head
3 Credits

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 M  Monday
 T  Tuesday
 W  Wednesday
 R  Thursday
 F  Friday
 S  Saturday
 U  Sunday

Schedule Book for All Active and Available Future Terms, Course starting with SPMG3430
Page 1 of 1
Credits: 3
Days: W
Location: Moon
Room: Hale Center 204
Time: 02:00-04:50 pm
Instructor: Locke
Session: 1 (01/16/2024 - 05/03/2024)
Term: Spring 2024
Prerequisites : 45 credits and SPMG 1010 Intro to Sport Management or MGMT 2000 Management Theory and Practice or MARK 2000 Principles of Marketing or by Permission of the Department Head 3 Credits