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David P. Synowka
Director, Sport Management and Professor of Sport Management
Sport Management

synowka@rmu.edu
412-397-3416 phone
412-397-2217 fax
Massey Hall 324

Sport Management 

Robert Morris University boasts one of the oldest and most respected undergraduate sport management programs in the country. Studies lead to the Bachelor of Science in Business Administration (B.S.B.A.) degree with a concentration in sport management.

 About the Program

Program Overview
The sport and recreation industry is the 22nd largest industry in the United States, accounting for over $60 billion in spending a year. An exciting and fun industry in which to work, it requires a large commitment of time and energy.

For 30 years, the sport management program at RMU has prepared graduates for successful careers throughout the sport and recreation industry, including associations and leagues, athletic and fitness clubs, facilities management, intercollegiate and high school athletics, parks and recreation, professional sports (major and minor league), resorts, special event management, sport communications, sport marketing, sport travel and tourism and sporting goods (wholesale and retail).

Program Objectives
The B.S.B.A. with a concentration in sport management enables students to:

  • Understand the depth, breadth and unique character of the sport and recreation industry;
  • Comprehend the priority of networking abilities for employment and career advancement in the industry;
  • Recognize the importance of characteristics such as initiative, industriousness and persistence;
  • Integrate skills in the industry to design, implement and evaluate business strategies;
  • Communicate effectively and professionally; and
  • Employ leadership and interpersonal skills to effectively manage.

Curriculum
The 126-credit hour curriculum has six components:

  1. Robert Morris University Core - 42 credits
          These are the traditional liberal arts requirements of the University. Studies in humanities, communications skills, and social, behavioral, natural and quantitative sciences are included.
  2. Non-Business Requirements - 6 credits
          This component consists of required courses in statistics and ethics.
  3. Business Foundations Courses - 27 credits
          These are required of all students earning a B.S.B.A. degree and include courses in accounting, finance, marketing, management and other business administration areas.
  4. Concentration (Sport Management) - 24 credits
          This is the major field of study and includes courses in sport management, sport marketing, coaching, sport media, facility management, event management, sport law and the economics of sport.
  5. Business Electives - 12 credits
          Students may select any four courses within the School of Business offerings to broaden their skills in some business area of interest.
  6. Non-Business Electives - 15 credits
          Students may select five courses offered outside the School of Business to broaden their skills in some area of interest.

Tuition
Tuition information can be found at Tuition Fees & Schedules.

Admission Criteria
The following are required for admission:

  • Robert Morris University application for admission - Apply Now
  • Official transcripts from high school and any post-secondary instituitions attended

Opportunities for Students
The sport and recreation industry is a very competitive one. Students must have a good educational background and solid work experience to obtain an entry-level position. To have the best chance of entering the sport industry, students should be prepared to relocate.

Employers in the sport and recreation industry are particularly interested in entry-level employees who are enthusiastic, willing to work hard, have good oral communication skills and are problem-solvers. The best way for students to demonstrate such skills is through practical work experience, obtained through volunteer work, internships or part-time jobs.

RMU sport management students can gain practical experience by working with:

  • The University's 23-sport, NCAA Division I athletic program;
  • The University's intramural and club sports programs;
  • The RMU Island Sports Center complex;
  • Special events held on campus, such as a regional sports memorabilia show; and
  • Community events, including the Great Race, the 84 Lumber PGA Classic, the Western Pennsylvania Special Olympics, the Extra Mile Foundation Golf Event, the NCAAWomen's Basketball Regionals and high school playoff events.

Internship Opportunities
Internships are an important element of the sport management concentration. Each term, students are involved in doing internships with sport organizations for credit. These internships provide students with an opportunity to apply knowledge gained in the classroom, to demonstrate skills, and to make contacts.

Study Abroad
Sport management students at RMU have studied abroad in Australia, France, Greece, Ireland, Italy and Monaco.

Faculty
RMU's sport management faculty members bring practical backgrounds to the classroom. Full-time faculty members have held positions in professional baseball, intercollegiate athletics, tennis club management and special events.

Faculty members make presentations at professional meetings, including the North American Society for Sport Management, Resort and Commercial Recreation Association, Sport Marketing Association and Sport Marketing Interest Group of the American Marketing Association. They also attend conferences dealing with such issues as building new stadiums and arenas, resort trends into the next century and issues in intercollegiate athletics.

Faculty members have been involved with research projects such as the economic impact of an LPGA Golf Tournament, the examination of fans attending major league baseball games and the marketing of new stadiums in Pittsburgh. Students are frequently asked to participate in such projects.

Full-time faculty members are frequently cited by local and national media as experts in the sport industry.

Bachelor-Level Internship Employers
Altoona Curve; Baltimore Ravens; Clear Channel Sports; Dick's Sporting Goods; ESPN Radio; Family Circle Cup; Hilton Grand Vacations Resort; Innisbrook Resort; Koeberle & Associates; Nemacolin Woodlands Resort & Spa; New Jersey Devils; North Hills High School; Pittsburgh Penguins; Pittsburgh Pirates; Pittsburgh Steelers; Robert Morris University; Sewickley Heights Golf Club; SMG-Mellon Arena; Spectacor Management Group; University of Pittsburgh; U.S. Olympic Training Center at Colorado Springs; U.S. Open; Wake Forest University; Washington Wild Things.

Bachelor-Level Hiring Organizations
Altoona Curve; Baltimore Ravens; Carolina Hurricanes; Cleveland Cavaliers; Cleveland Indians; Dick's Sporting Goods; ESPN Radio; Florida Gulf Coast Sports Commission; Indianapolis Colts; KDKATV; Marshall University; Mellon Arena; Memphis River Kings; Nationwide Arena; Nemacolin Woodlands Resort; New Jersey Devils; New Orleans Hornets; NBA; NFL Japan; NHL; Ohio State University; Oklahoma State University; Orlando Magic; Philadelphia Flyers; Philadelphia Phillies; Pittsburgh Penguins; Pittsburgh Pirates; Pittsburgh Steelers; San Diego Padres; Special Olympics; Ticketmaster; University of Alabama; Washington Capitals; Wilson Sporting Goods; YMCA.